Here's why you need a website. In this age of social media, when a
person wants something, the first place they check is the web. The storyteller's
URL is their face to the world and their business card. If you are going to put
your best foot forward to a perspective employer, this is the place to do it.
The small addition of your URL to every twitter profile, blog or business card,
is an invitation for someone to find out more about you.
What goes on your website? People will want to know the type of
stories you tell and what the performance will cost them. Will you do
workshops? They want to see what people have been saying about your
performances and if you have cds for sale. Share where you have been telling,
where you are now and where your travels will take you in the future: you may
be coming to their neighbourhood....A podcast story or two could also be an
asset. An "About Me" section will also tell them a bit more about the
artist behind the stories. There may be more, but at the very least a contact
form/email address and links to Facebook and Twitter will round off the site.
Facebook and Twitter are necessary, but will not replace a good
website. Through them you can interact directly with your fans and raise the
awareness of your work. Often, they become a record of the comments,
perceptions thoughts and opinions of others, rather than the messages that you
may want to communicate.
Keep your website up to date and link to lots of other
storytelling sites. Encourage others to link to you. The search engines will notice
your efforts and give you top results. When someone is looking on Google for a
storyteller, they will find the one with a good website.
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